Foreword by Stan Lerner: in general blogs about Sin City / Las Vegas should read fast and fun. This blog won’t, because Michael Jackson “This Is It” is a brilliant film born from an incredible loss to the world—the musical genius of Michael Jackson.
This story, for me, begins with a text message on my iphone that read “Michael Jackson has passed away,” which I received thirty minutes before other media sources. I decided not to break the story. It’s just not the type of blogging I personally aspire to.
After several days of friends and readers asking me to write something about the death of Michael Jackson, I acquiesced and did so. I chose to define the thru line that the media would take, given the enormous amounts of money that would inevitably be at stake. I said that the King of Pop’s personal life would be faded and his music both rediscovered and celebrated. Good business and frankly the preference of the public.
As I sat in Jerry Olivarez’s beautiful suite on the 32nd floor of the Palms Hotel’s Fantasy Tower, Michael Jackson “This Is It” was the furthest thing from my mind. Jerry is the Executive Director of PR for Brenden Theatres and I was there to discuss blogsincity business. But as things go Jerry, Joe and I began to discuss the premiere of “This Is It”, which was being held at the Brenden Theatre just off the casino in the Palms. Because this particular theatre is home base to Johnny Brenden himself it is by definition the company’s flagship. And although it had nothing to do with what I was there to discuss I accepted Jerry’ s gracious offer to attend the premiere.
The event began as anyone would expect, there was lots of press on hand to witness—Johnny Brenden presenting Joe Jackson with a star on the Brenden Theatre walk of fame. And while Johnny himself could be a Vegas reality show, which I’d gladly produce, this blog really takes a turn in a different direction—the movie.
AEG who put up the money for the “This Is It” tour and myself have butted heads on a couple of issues regarding their LA Live project in Los Angeles in the past. The fact that they sold the rehearsal footage to be used for the movie to Sony for sixty million dollars, well added to my discomfort given AEG’s claim of having no financial interest in holding a Michael Jackson funeral event at Staple’s Center. But all of that being said it’s a great thing that Kenny Ortega was given the opportunity to put the footage together into “This Is It” because it answers a lot of questions. Continue reading