Tag Archives: hollywood book festival

HOLLYWOOD – A LOVE AFFAIR

The LA Times recently published a piece that pronounced the recent rash of Hollywood Executives to be shown the door the best slasher story in years. The LA Times of course left out the second best slasher story, that being all of the slashing that went on at the LA Times, but that would be good reporting and then I wouldn’t be quoting the Times.

So what’s wrong in Hollywood? Why are so many top executives at major studios being Terminatored?

IT’S THE PRODUCT STUPID!!!

That’s right if you make bad product, it doesn’t make money, and then you get fired. Pretty simple, but not really…Every good story has a beginning, a middle, and an end, so let’s start at the beginning and see if we can’t gain some substantive understanding of the problems facing Hollywood—not just the “DVD sells are down” excuse, but the reality of the difficulty of making dreams come to life.

The complexity of succeeding in the motion picture industry is really more a derivative of a left-brain right-brain conflict. Meaning that there is creative art and the business of creative art. The highest level of success that one can achieve in the motion picture / television industry comes from the optimum balance of these two factors – and yes there is an optimum balance and it can be achieved. The job of achieving this balance falls to a Studio Head.

Think about this task for a moment…A Studio Head has a person on the business side that wants to spend as little money as possible and he has a person on the creative side that will spend as much money as possible to achieve a creative vision – this is the best case scenario. The job of managing this endless conflict is a sign of a healthy studio. And somewhere the Studio Head should have a go to person, a tiebreaker, a person that pulls the trigger and ultimately says yes or no—all things considered.

All things considered is where much of the trouble of the last ten years has come from—ALL THINGS ARE NOT BEING CONSIDERED. Continue reading HOLLYWOOD – A LOVE AFFAIR

SPECIAL GUEST BARISTA

A FEW MONTHS AGO

“Another Jack and Coke,” I said, ordering my fifth drink—I try to drink minimally at Lakers’ games. “Look Ray, you have to have an espresso machine at the bakery,” I urged.

“We’re going to have coffee,” responded Ray politely. He’s from Denmark they’re polite.

“That’s great, but you have to have espresso.” I wasn’t taking no for an answer. “Look how busy the Starbucks right around the corner is.” Referring to Starbucks at 11th and Grand. “You could take half their espresso business in your first month…They don’t even make their drinks by hand…And they still get the orders wrong half the time.”

“I don’t know why I come to these games,” chimed in Ed, as in Ed Yawitz our host. “Stan’s right Ray, you have to have espresso drinks.”

“Hell, I’ll be your barista—no charge, if you’re worried about the extra staff,” I offered getting carried away in the moment.

Ed nodded. “Stan’s a world class barista—I’ll come every day.”

Ray hadn’t had as much to drink as I. “Okay, I’ll put in an espresso machine, but you have to come in as our barista, not all the time, but…”

I held up my hand. “I’m there. I’ll be your special guest barista and I’ll train up some protégés.”

A FEW MONTHS LATER

Ray opened Hygge Bakery (1106 South Hope St.) and if you’ve read my blog “Let’s Hygge” you know that I was there crafting a very fine story, which I later wrote while on vacation in Las Vegas. Oh and while I was on vacation I launched downtownster’s sister site blogsincity.com a must read before any trip to Vegas. And if you haven’t read my blog “Let’s Hygge”, you should!!!

So on my way back from Vegas I received a text from Ray. “We’ve got the espresso machine.” I texted him back, that I’d be in the next day. Continue reading SPECIAL GUEST BARISTA